Do you need to grow on Instagram, but don’t know how to stimulate your followers’ engagement? Discover 5 simple tips to increase your audience’s organic engagement and achieve the results your business needs.
Facebook Ads campaigns are essential to scaling your results. However, selling is not enough: you also need to engage with your audience. For More Info: https://superviral.uk/
In this post, we have selected 5 tips to help with the organic growth of your Instagram.
What is organic engagement?
Organic engagement refers to interactions created without artificial means such as ads. Engagement is counted in the various ways in which followers react to content, whether through the feed or stories.
Examples of engagement include:
- Likes;
- Comments;
- Saving posts;
- Sending a message via direct message;
- Post sharing;
- Response to surveys;
- Video views;
- Among other actions of the type.
Organic engagement is that which happens naturally, voluntarily on the part of followers. Simply put, profile owners don’t need to invest in sponsored posts in order to increase followers or make them interact with publications.
5 tips to increase your engagement on Instagram
Are you tired of producing content, promoting your work and still not achieving results? Perhaps your methods are misdirected. Learn and put into practice the following tips:
1. Use hashtags
Hashtags are very popular on Instagram and are widely used by users looking for specific content. Therefore, using the right hashtag, according to your niche, will facilitate the natural adhesion of these followers.
Just be careful not to use hashtags that don’t make sense, that don’t relate to your niche and that only serve as bait to capture visitors to your profile. When you reach an audience that doesn’t engage, Instagram understands that your content is not relevant and limits its reach.
2. Interact with your audience
Social media is a great way for profiles and users to interact. Instagram is no different. When there is closer contact between the two parties, the relationship becomes more trusting and solid.
Talk to your audience, answer questions, conduct polls, respond to comments, encourage sharing and share your followers’ actions too.
3. Offer valuable content
Don’t just talk about your product. Even if you have a sports equipment store and want to sell a lot of products, talking only about the items is not ideal. You need to create useful content that engages the consumer. Still using the example of the sports equipment store, talk about the importance of exercising and maintaining a healthy diet, for example.
By stopping to read what you are writing, the follower ends up staying longer on your page, showing Instagram that that content has something valuable.
4. Take care with the images
Yes, Instagram is the social network that has images as its main attraction. Therefore, search for and use beautiful, eye-catching images that arouse curiosity, that satisfy the follower, that attract them among so many other profiles and make them browse there for longer.
5. Maintain a frequency in posting
To generate organic engagement, you need to be present in your followers’ feeds. It’s not worth posting once and then never again. Maintain a healthy frequency of posts on your feed and stories, making a plan and making an effort to stick to it.
There are countless actions that can be taken to increase organic engagement on your Instagram. But by putting these 5 tips into practice, you will already be able to notice the difference in your followers’ engagement.
Conclusion
Generating relationships is a strategy that brings results in the medium term. It depends on the production of content that is relevant to your niche and on the brand’s attention to respond and encourage each comment or direct message.
If you are looking for a fast growth strategy, our Facebook and Instagram Ads Consulting is ideal for you.
For Guest Post: https://thegermanpost.de/